Strategyn, uma das mais inovadoras empresas de gestão de inovação do momento, anunciou um programa novo!
Strategyn Announces Innovation Program That Drives Corporate Organic Growth
Integrated Program is First of Its Kind in the Industry
ASPEN, Colo.–(BUSINESS WIRE)–After a year of testing with two major companies, Strategyn, Inc. announced today the industry’s first fully integrated, end-to-end innovation program. This program provides Fortune 1000 firms and others with the world’s most advanced innovation process and the education, software tools and support needed to make it part of an organization’s operating DNA.
“This program enables companies to institutionalize the Outcome-Driven Innovation® (ODI) methodology and dramatically improve their innovation success rates,” said Strategyn CEO Anthony W. Ulwick. Likening it to Six Sigma efficiency on the cost control side of the equation, he said the ODI Program will give firms the theory, framework and metrics to manage revenue growth.
“It’s a game changer,” Ulwick said. “While some companies, academics and suppliers continue to debate whether innovation will ever become an efficient business process, we have made it a reality.”
Since its inception in 1991, Strategyn has developed, refined and patented a powerful approach to innovation, making the firm a leader in its field. Strategyn’s ODI process, the product of new thinking, vast research and world-wide implementation, has been adopted by many of the world’s leading firms and academics. It has been the subject of numerous articles in the Harvard Business Review and Sloan Management Review, and was voted one of the “Best Business Ideas of 2002” by HBR. Now, Strategyn is helping companies institutionalize this process through its ODI Program, which includes powerful software tools, senior management and practitioner education, and ongoing support.
“In this economy, companies don’t have a second to waste or a dollar to spare,” said Ulwick. “Strategyn’s ODI Program gives companies the ability to consistently bring the right products to market and to do so quicker and with lower development costs. This program employs an innovation process that puts an end to the 70 to 90 percent failure rates that have plagued innovation efforts for so long.”
To support the delivery of its ODI Program, Strategyn is comprised of three companies: Strategyn Consulting, which focuses on consulting, mentoring and licensing activities; Strategyn Institute, which focuses on education and training; and Strategyn Enterprise Solutions, which focuses on enterprise-wide innovation management software. These integrated services are customized to meet a client’s needs and objectives.
Strategyn’s ODI Program is targeted at Chief Innovation Officers, VP’s of Innovation and others responsible for making innovation a core competency of the firm. To learn more about Strategyn’s ODI Program, download the white paper authored by Anthony Ulwick titled, The Innovation Manager’s Blueprint for Growth (download here or: www.strategyn.com/pdf/TheInnovationManagersBlueprintorGrowth.pdf). To learn more about Strategyn’s powerful innovation process, download the paper authored by Anthony Ulwick titled, What is Outcome-Driven Innovation (download here or: www.strategyn.com/pdf/WhatisOutcome-DrivenInnovation.pdf).
To learn more about Strategyn’s ODI Program, please visit www.strategyn.com.